"Exceeded my expectations! I Learned things I never realized I didn't know!"

Communications Manager, Financial Services
Nancy L Salz Consulting
Customized Marketing Communications Seminars and Consulting
Our 25th Year!

Who We Are and
What We Do
"Managing Your Agency"
"Advertising That Works"
On-site Seminars: Our Specialty
A Message From Nancy For Prospective Participants
How We Do What We Do
Salz Survey of Advertiser-Agency Relations: The Twenty-Year Report
How to Get the Best Creative Work From Your Agency (Book)
Contact Us

ADVERTISING THAT WORKS

"Advertising That Works" gives marketers a step-by-step, strategic framework for managing the advertising development process.

Seminar participants learns how to:

  • Establish measurable advertising objectives
  • Develop leverageable insights
  • Position a brand, product or service accurately
  • Develop focused, actionable strategies (or "briefs")
  • Evaluate advertising constructively
  • Track results

Managers gain about a year of experience in just one day.
That's why top marketers ask us back again. And again. And again.