“Managing Your Agency — 2017” is our hands-on, one-day agency-relations workshop.

Marketers discover how to work with advertising, interactive, direct response and promotion agencies to:

  • Build and maintain the most productive relationships
  • Motivate agency people
  • Brief the agency so they “get it” right away
  • Give creative comments constructively
  • Redirect the agency’s creative work
  • Control and use conflict
  • Manage multiple agencies working on the same project

Managers gain about a year of experience in just one day.

That’s why top marketers ask us back again. And again. And again.